Instagram ask questions stick in black with white background

How to: Boost Instagram Engagement with Polls

Wondering how to make a Poll on Instagram Stories that engages users and leads to a wider audience? Polls are an incredible way to increase user engagement and ever since Instagram introduced the first version of polls, they have increasingly upgraded the features available with each iteration.   Instagram loves engagement, and when the algorithm […]

Wondering how to make a Poll on Instagram Stories that engages users and leads to a wider audience?

Polls are an incredible way to increase user engagement and ever since Instagram introduced the first version of polls, they have increasingly upgraded the features available with each iteration.

 

Instagram loves engagement, and when the algorithm detects that people are engaging with you, it will generally send even more people your way, having a snowball effect. So, using features like Polls, you can increase the chances of your page or brand being exposed to a wider audience.

 

Poll Sticker (YES/NO)

The original Poll Sticker is super simple to create. Choose the Poll Sticker option and then enter your question with binary answers. You are also able to change the standard YES/NO to something more fun like OF COURSE/NO WAY.

 

Image of phone screen showing yes and now poll on instagram

 

A great tip is to use Emoji’s instead of words to make it more interesting. For example, if you were looking for a fun way to ask people how much they love spicy food, use a single Chilli emoji to indicate a little and three Chilli emojis for those who like the burn.

 

Emoji Sliders

Emoji Sliders are a fun way to conduct a poll and if you’re wondering where to start with polls on Instagram, this may be your best place to start! Who can resist responding with an emoji, right?

 

Simply choose the Emoji slider option, type in your question and then choose the Emoji you want people to use to respond to you with.

 

Phone screen showing sliding emoji poll from instagram stories

 

Questions Sticker

The third example is not necessarily a Poll, but it’s still an engaging way to gather information about your audience and engage with them. This is also one of the most useful stickers for brands, as asking your audience for feedback is an important way to stay on top of your marketing efforts.The question sticker lets your viewers submit questions for you to answer and starts a conversation, boosts engagement, and tells Instagram that your content is resonating with people.

 

All you have to do is add the sticker to your story, then simply type your relevant question prompt. When users reply, you can tap on any of the questions submitted, answer them, and place it in your story for context.

 

 

To see more examples, check out our Instagram Story highlights here!